Retail Gets Physical: Why Brands are Turning to Brick-and-Mortar Stores
Research

Retail Gets Physical: Why Brands are Turning to Brick-and-Mortar Stores

We’ve all seen the headlines and stats that online shopping is on the rise. Consumers are increasingly turning to their mobile phones to research and purchase products. The story we hear is that the brick-and-mortar store is dead. At the same time that news outlets and pundits are saying RIP to the retail store, digital …

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