GPJ’s history of creating and delivering powerful brand experiences reaches far and deep. We pioneered the development of the auto show exhibit and our history of quality and excellence continues to drive the experiential industry forward. Our fabrication capabilities, skilled workforce, streamlined processes and vast network of supplier partners are second to none. For over …
It’s Time for Brands to “Meet & Greet” the Consumer Audience of Today Rodrigo Espinosa, VP, NA/LA Growth & Development Passionate advocate for the human brand. Integrated marketing strategist with experience in purpose driven brands, sponsorship, social media, sustainable practices and experiential marketing. 20 years in the business. Brand strategy and marketing have changed dramatically …
Andrew Churchill, Regional Account Director, GPJ Singapore Having only been at George P. Johnson for a year, Andrew Churchill has managed to demonstrate persistence in the pursuit of the agency’s global, regional and local account goals for 2018. Proof is in his ownership of the agency’s entire Google business. When he joined, the agency made …
Sharon Ricketts, Director of Strategy and Planning Sharon is an award-winning integrated marketing strategist with emphasis in experiential, digital, brand entertainment, public relations, content and sponsorships. “Tell Me I will forget Show me, I may remember. Involve me and I will understand.”4 Do we humans really have the attention span of a goldfish?1 As consumers …
Sharon Ricketts & Doug Schultz, Strategy and Planning Sharon is an award-winning integrated marketing strategist with emphasis in experiential, digital, brand entertainment, public relations, content and sponsorships; Doug is a senior marketing executive known for strategically-led creative thinking that successfully connects consumers with brands. For tens of thousands of years, humans have been wired for …
Seth Marquart, Director of Strategy and Planning Experienced, creative and highly motivated professional with over 12 years of marketing/communications experience. Audience Engagement = Brand Currency Now that the role of experiential has expanded within the marketing mix, how do we elevate each experience to continue to meet the latest consumer demands? Living in a digital …
Jonathan McCallum, VP, Chief Strategy Officer at George P. Johnson Jonathan has spent nearly 20 years working in the agency world, transforming the way that GPJ applies the principles of brand planning and strategy. The marketing industry is notorious for jumping on the latest trend. Whether it’s shiny new technology, a breakthrough strategy or simply …
How C2 brought some of today’s top experiential trends to life, with a creative twist Jessica Peterson, GPJ Strategist Jessica is an event strategist at GPJ with a keen eye on all things experiential. C2 Montréal is known for being an eclectic experience. Designed as a ‘business focused’ gathering, the event encourages unconventional thinking …
The Communicator Awards is the leading international awards program recognizing big ideas in marketing and communications. Presented annually by the Academy of Interactive & Visual Arts, earning a Communicator “of Excellence” or “of Distinction” brings added recognition to all the talented teams and industry expertise driving every event activation with our amazing clients. From augmented …
The best aspect of our client partnerships comes from seeing the fearless ideas and trusted collaborations transform into unforgettable experiences. So getting the attention from esteemed programs like the American Business Awards is truly icing on the cake. On behalf of our clients, we’re proud to share this year’s Stevie Award wins! From AI-driven activations …
CEI’s Event Marketing Awards (EMA) was held in Hong Kong on the evening of March 19. George P. Johnson was one of the big winners of the night, snagging three GOLD awards. The wins are part of the creative work with client Tencent. A full detailed list of the winning campaigns, agencies and individuals can …
Since 2013 we have developed and grown our GPJ Internship Program with PASSIONATE, COLLABORATIVE and FEARLESS new talent within the industry. Our clients expect the boldest, most innovative ideas that bring their brands to life and deliver on business objectives. What makes this possible is the culture of creativity that is built and fostered at …
George P. Johnson (GPJ), the world’s leading experiential marketing agency, has announced the promotion of Fiona Bruder to Executive Vice President of Client Success. Fiona is a seasoned marketing executive with more than 25 years of global experience leading teams in the development of integrated marketing experiences. During her more than 19 years with GPJ she has …
George P. Johnson (GPJ), the world’s leading experiential marketing agency, has announced the promotion of Brian Neville to General Manager for its Boston and New York offices. In his new role, Neville will be responsible for ensuring success for agency clients, supporting agency growth, managing existing accounts, building teams and cultivating healthy cultural environments. Both …
At GPJ, we recognize it’s our people that make our agency the #1 experiential team in the world so we consistently invest in them. Every year, Ad Age looks across agencies of all kinds to seek out the best of the best among workplaces that deliver on benefits, community, inclusion, employee development and many other …
