George P. Johnson (GPJ), the world’s leading experiential marketing agency, has announced the promotion of Brian Neville to General Manager for its Boston and New York offices. In his new role, Neville will be responsible for ensuring success for agency clients, supporting agency growth, managing existing accounts, building teams and cultivating healthy cultural environments. Both offices have seen rapid growth in the past year, reaching nearly 150 employees and servicing major clients like IBM, Macy’s, Google, Conduent and The US Pavilion at World Expo 2020.
“I’m honored by the opportunity and look forward to continuing my GPJ journey in two cities I love,” said Brian on his appointment. “GPJ is a very special place — you won’t find another agency that matches our client commitment, quality of work, broad service offering and world class talent. I’m excited to play an expanded role and am dedicated to supporting our team as they continue to delight our clients, innovate our industry and build upon George P. Johnson’s rich legacy.”
Prior to his promotion, Brian served as vice president of production out of the New York office. He was tasked with restructuring the department and was accountable for the flawless execution of over 1000 IBM events per year. His role later evolved into managing all production for GPJ’s Boston, New York and Austin accounts. Now as GM, he will join a North American management team that is focused on client success, building upon the agency’s momentum in the Northeast region.
“Brian was a natural top choice when selecting a new GM for Boston and New York,” said Chris Meyer, CEO of GPJ. “In addition to his production expertise, Brian brings deep experience in agile operating models, client satisfaction, creative development and change management to the position. We look forward to seeing how he’ll lead these thriving offices to new heights this year and beyond.”
Brian is a seasoned experiential marketer and producer, previously holding executive positions at Jack Morton Worldwide, Marketing Werks and Merv Griffin Productions.