George P Johnson Experience Marketing Agency | Global Event Marketing & Entertainment Marketing

Brand Marketing

Our team of global brand marketers at George P. Johnson understands what it really means to convey an idea associated with a brand. Most consumers only understand brand marketing as a simple slogan or mission statement that guarantees something unachievable, such as monotonous and cookie-cutter phrases like "satisfaction guaranteed or your money back!" What your brand needs is instant recognition from a bold statement related to a cause, style, class or mission. Automotive marketing is the most relevant example for brand marketing as the qualifying factor for purchase. Thousands of people buy cars and attend auto shows, but certain people are loyal to certain brands due to their luxury, environment efficiency, power, style or practicality. Once your statement is established, it will remain in the mind of consumers, and we've seen it work with results that exceed expectations and transform brands. We specialize in brand marketing in, but not limited to, auto shows, healthcare marketing, financial services marketing and more.

Swarovski Crystallized Exhibit
KCM & Kingsford w/ Keith Urban
Jeep Soul 2 Soul Tour
Infiniti Exotic Road Tour
Glaceau Pop-up Store
GPJ Connect
MINI Rooftop
Jeep Rocks & Road
RAM Letters for Lyrics
Adobe on Air Tour
NCV at IBS 2011
LG at CTIA
FIAT SoHo Gallery Pop-Up
Camp Jeep at the 2011 Chicago Auto Show
Chrysler Brand Unity at NAIAS 2010
Luxury of Japan: Infiniti at 2010 Los Angeles Auto Show
Fashion-Forward: Fiat at the Los Angeles Auto Show 2010
Modern Living: Jeep Paris 2010
Mountain Dew on the Action Sports Tour
Hony Capital Annual Conference 2011
TATLER Annual Ball
IBM THINK installation at Lincoln Center
Eaton Experience Center
Scion Surface Experience
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KC Masterpiece BBQ Pit Wagon
MWV at CES 2012
Motorola at CES 2012
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Chobani Heads to the Olympics
Toyota Reveals the 2012 Camry
Dodge Dart 2012
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LG Mobile at CTIA Wireless 2012
Speck Brand Activation
Lexus at the 2012 US Open
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Honda Cash Car Campaign
Download EM Mobile Today!
2013 Brand X Challenge

Event Marketing

The most efficient method to promote and connect your brand with the masses is through event marketing. People aren't just sitting idle waiting for the right brand to find them; they're actively participating in sports, games, events and activities that they enjoy. Engaging attendees at an event is a fail-proof way for your brand to connect and become an important part of your audience's culture. George P. Johnson is the largest marketing advertising agency and event marketing company in the world and we've continued to provide successful events since 1917, from our first premier event to our high-profile present-day events. We provide concise logistics, conception, pre-publicity marketing, planning, installation and complete event management services.

MINI United
Launch of ICC London
Cisco Live 2011
The IBM Smarter Planet Event Experience
Motorola @ GSMA
Project: WorldWide Launch Celebration
Abstract Light: Osram at Euroshop 2011 – Event Marketing
Toyota Multi-Touch Vision Wall 2011
WMF Urban Café at Ambiente Frankfurt 2011
IBM Engages Finance Pros at Sibos 2010
Darker Side of Green: Lexus in NYC
Exhibiting at a Partner’s Event: IBM at Sapphire 2010
Lincoln Dealer Meeting 2012
GPJ Connect Lead Capture
Porsche Golf Cup 2011
Mercedes-Benz Urban Beats Roadshow 2011
Tencent MIND Forum 2011
AMD at GDC 2012
VMware vForum 2011
LG Spectrum Tour 2012
Emerson's Trellis Launch
Achieving True Engagement
Panasonic Avionics at AIE
AMD at SIGGRAPH 2012
Dreamforce 2012
IBM Launches PureSystems
Cisco Global Sales Experience (GSX)
IBM at NRF 2013
Launch of VW's 2013 Golf

Experience Marketing

The core of George P. Johnson's successful experience marketing is to deliver an interactive journey to the consumer that communicates both real real-time engagement and seamless placement of the brands they seek. There is no marketing connection to the individual more efficient than that of experiences, and we're here to create one that activates your brand enables consumers to connect and remain connected with modern marketing technology. We believe that every marketing campaign begins with the question and solution to effectively relate and break through with consumer engagement and effective experiential marketing techniques.

Cisco Shanghai Pavilion
Country Financial
Lenovo Olympic Pavilion
Infiniti Collaboration
ICC London ExCeL
EA @ E3
Acura Connected Living
Acura 2010 Auto Show
Nissan Passionate Presenters
IBM Start - October 2010
Rolls Royce
Motorola @ CES 2011
Shanghai Corporate Pavilion at the 2010 Shanghai World Expo
Study Break Tour
ConAgra's "Here's Hope" Campaign
AMD Fusion Developer Summit – Creating a Global Experience
THINK Installation at Lincoln Center
Bayer's Beijing Experience Center
COVERGIRL Raises the Beauty Bar
Nissan at NYIAS 2012
Lincoln Dealer Experience
Student Design Competition
Nissan at NAIAS 2013
NAIAS 2013
RAM Trucks Road to RAM JAM

Interactive Marketing

George P. Johnson is the most innovative and intuitive interactive marketing company in the world and utilizes every aspect of growing technology to remain one step ahead of the game. Countless methods of reaching out to users using innovative marketing solutions are possible and are becoming more of an industry standard each day. Every GPJ event you attend is planned and executed with cutting-edge interactive strategies, pushing the limits of what you thought was possible in a consumer interaction.

Cisco GSX “Threshold” Game
Cherry Coke Website
Lexus CT200h
Yan City Museum
Sprite NBA
Honda Eco Assist Challenge
IBM’s Global Virtual Event Center
Launching the ThinkPad Edge in China: Lenovo Red Balloon Campaign
IBM at NRF 2012
IBM's TouchScope
Brands Are Turning Data Into Action

GPJ is the #1 ranked global event and experience marketing agency, working with leading companies who are looking for innovative marketing solutions that motivate their audiences and activate their brands through live experiences. more

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@GeorgePJohnson - Why do we love some brands? Neuromarketing argues the answer is partly our biology. Learn more @ the #amabostonforum http://t.co/LaxWB1ARMVjust a moment ago
@GeorgePJohnson - Hey @JohnnyUtah6464 @jonhix see you at the Marketing Leadership Summit June 13th in Beantown. http://t.co/cTtNTlVbEO @richexpmarktingjust a moment ago
@GeorgePJohnson - RT @citymindful: What do Snoop Dogg, Gillette & a neuromarketing expert have in common? Join @amaBoston & find out: http://t.co/cTtNTlVbEOjust a moment ago
@GeorgePJohnson - It's much more than an "event" - it's a punctuation point in an ongoing relationship http://t.co/MVucwASShe @GeorgePJohnsonjust a moment ago
@GeorgePJohnson - Real-time analytics is one of the skills needed to make the experiential-digital marriage work: http://t.co/MVucwASShe @GeorgePJohnsonjust a moment ago

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