Leading From Excellence: 2026 Awards
These awards celebrate a year of radical innovation and the deep-seated trust our clients place in us to lead the market in the world’s most dynamic regions.
These awards celebrate a year of radical innovation and the deep-seated trust our clients place in us to lead the market in the world’s most dynamic regions.
People are leaving behind algorithmic overload and shallow consumption in favor of slower, smarter, more collective ways of spending time together.
Trust is the foundation of every great partnership. We’re honored to be named to EXHIBITOR Magazine’s 2026 Find It – Top 40, recognizing the industry’s most reliable leaders in design and fabrication.
George P. Johnson (GPJ) is proud to announce its recognition in the inaugural Chief Marketer IGNITE Awards, a program dedicated to honoring the campaigns and agencies redefining the boundaries of modern marketing.
From invites that ignite pre-party buzz, to airports and expos as living storyscapes, and AI tempered by human reality, today’s experiences are about moments you can feel, share, and carry along the journey.
Getting to #ExperienceEverything starts with great talent. But before you can acquire great talent, you need to be capable of fostering it. With Ignite @ GPJ, we take great care and pride in providing Igniters with a work environment that cultivates connection and supplies them with industry-leading experiences at an entry-level position. Our goal with …
The brands that are leading the charge on sustainability aren’t talking louder or more explicitly, they’re designing smarter systems around it.
Created to deliver immersive, hands-on, real-time professional development, GPJ’s Ignite program is all about investing in the future of experiential. To do this, we start by shaping the next generation of leaders. As we welcome our newest class of Igniters, we’d like to take a moment to celebrate those who came before them—Igniters who have …
Designed to provide immersive, hands-on, real-time professional development, GPJ’s Ignite apprenticeship program is our way of investing in the future of experiential by building the future generation of leaders. As we welcome in the next class of Igniters, we’d like to take a moment to reflect on the experiences of Igniters of years past who …
With a sports marketing career spanning two decades, Edd Hood has a global background in events, strategy, account management and much more. Mixing agency life with client side roles, Edd’s experience has taken him to more than 40 F1, IMSA and WEC races, sailing regatta, Olympics Games and DP World Tour Golf Championships. Golf. The glorious game. …
In addition to our passionate teams, comprehensive list of services, and accumulation of 110+ years of experience, it is our global nature that makes GPJ one of the most respected leaders in the experiential marketing industry. With #GPJourneys, we’re spotlighting a team member who is living this mindset and has had the chance to work …
You don’t become a global agency partner simply by opening an office in another city or country—you do it by immersing yourself in new cultures, embracing local perspectives, and building real connections across borders. At GPJ, we believe the best work is created when we lean into our global footprint and celebrate the people who …
2025 fueled a fiery, unforgettable trend reporting year. Brands, event organizers, and audiences alike are seeking a new caliber of experiences—something we at GPJ have coined “high-fidelity” experiences.
Great work is created when you collaborate with those around you. For GPJ, that means calls across time zones, flights across oceans, and trips across borders. When we lean into our global footprint and share our knowledge around the world, our productivity and collaboration reach new heights. With this edition of #GPJourneys, we’re spotlighting a …
When we say we’re a global agency, we’re not talking about a single office in a different country—we’re talking about a strategic network of 30+ culturally embedded offices across multiple continents. Unique but unified, our global footprint gives clients unparalleled access to teams around the world and their unabashed creativity, distinct perspectives, and extensive knowledge. …
At GPJ, Integrated Production (IP) is the engine that turns vision into experience. Every great event requires bold creative, sharp strategy, and captivating storytelling—but without disciplined production, nothing makes it off the page and into our audience’s spaces. IP is where ideas become real. It’s where producers like Josh Staffieri transform complexity into clarity, pressure …
At GPJ, Integrated Production is the unseen engine that brings brand experiences to life—but within that engine are high-performance gears, such as the Special Experiences team, where large-scale moments are meticulously crafted with equal parts logistics, creativity, and heart. It’s a team built for complexity, scale, and making memories. One team member who contributes to …
From standing out in cluttered markets to building brand trust, sports partnerships have largely shaken off the age-old stigma of logos on a jersey and more than ever, indulges in creating moments that matter. Here’s a brief run-down on how it tackles some of the biggest marketing challenges brands face today. 1. Brand Loyalty Is …
GPJ is the world’s leading strategic experience marketing agency for brands committed to unleashing the power of experiential. Whether driving direct business outcomes or creating iconic moments, experiences shape how people feel, connect, and engage. Shared Vision: Client Awards In every project, we aim to deliver measurable results and showcase the value of experience across …
Authentic experiences start with authentic people—and our strategists are those authentic people. Their dedication to our clients and their activations is something that sets us apart from the rest. When your experience is grown out of a strong, strategic foundation, you not only invest in its onsite success, but the fruits of that labor long …
One of the best things about having offices across North America (and the world) is the ability to make a positive impact in so many communities. As we enter another season of giving, we polled our colleagues once again for their favorite small, independently-owned businesses, and did they ever deliver! We hope you’ll find some …
Authentic experiences begin with authentic people. At GPJ, our strategists empower our creative teams to think big while anchoring ideas in what matters most: our clients’ goals. Strategy at GPJ is a multidisciplinary practice. By blending research, cultural insight, and brand intelligence to shape our experiences, we create moments that are not only inspired, but …
Authentic experiences come from authentic people. As the bridge between our clients’ goals and incredible experiences, strategy combines several disciplines to uncover deep insights that power our creative storytelling, attendee journeys, and overall experiential design. GPJ Strategists and their work are foundational to our experiences, making our strategy teams an indispensable force in delivering work …
In a world increasingly drawn to the ease and average ideas that AI delivers for free, we at George P. Johnson (GPJ) believe our clients deserve more. Real people. Real data. Real growth.
Ready to Experience Everything? Shoot us an email or fill out our online form and we’ll begin the conversation on how we can support your brand.